What Celebrities Are Doing

Here’s the check list for all fragrance campaign creatives when story boarding a new ad: a-list actress, large room with high ceiling, slinky big cat, cleavage, sweeping curtains, tiled floor, velvet foot stool. It’s all here, with the added addition of a glory hole, just to keep things original. Don’t peek through it, Emily, that’s how you get an eye infection.

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